Defender eco home

Tuscany / Special project to launch the Hybrid version of New Defender / Live streaming / Airbnb partnership

A digital press event to launch Defender Eco Home, an innovative traveling project characterized by the uniqueness of an experience that draws inspiration from the strong attitude of the Land Rover brand for discovery, the spirit of adventure, the desire to overcome one's limits, breaking down conventions and barriers.

The new project has been presented in the splendid setting of Tuscany countryside by Daniele Maver, President of Jaguar Land Rover Italy, with the participation of Giacomo Trovato, Country Manager of Airbnb, the exclusive booking partner for this initiative.